Art Underground Brand Book

At Art Underground, I had the privilege of assisting a small business in developing their branding and marketing materials. My primary objective was to create a brand that resonated with the aesthetic of the neighboring college campus. Collaborating closely with the business owner, website developer, and print house, we worked together to successfully launch the new tattoo shop. From conceptualization to execution, I took charge of creating and managing all materials, including logos and stationery. This comprehensive approach ensured a cohesive and impactful brand identity, helping the tattoo shop make a memorable impression on its target audience and establish a strong presence in the market.